IIeX North America has made a name for itself as an event for research innovators and new technologies. Everyone you meet, from attendees to presenters, has their own thoughts on what technologies are going to impact the world of insights the most. This year, the Survature team had the opportunity to present our research and innovations in capturing group psychology through our methodology - Priority Modeling.
When developing new strategic initiatives and guiding strategy deployment, decisions makers need a targeted and specific grasp of their customer and employee priorities. Advancements in online feedback collection and data analysis are yielding more and more sophisticated methods for gathering insights that lead to making more informed and better decisions. The Action Priorities Grid (APG) is one of the latest methods for doing just that.